Don't bother hiding, it's coming!
The holiday season that is! Whether you're a consumer or a business, the holiday season is stressful and sometimes scary. Typically "Black Friday" kicks off the holiday shopping season followed by Small Business Saturday and Cyber Monday.
Since Bella Ornamenti is a small business (technically a micro-business since I'm the only "employee" though I have numerous independent representatives), I'll be focusing this article on Small Business Saturday.
Check out these impressive small business facts -
In 2015, consumers spent $16.2 BILLION on Small Business Saturday, an increase of 14 percent from $14.3 billion in 2014. According to Forbes, "...elected officials in all fifty states showed their support for Small Business Saturday, as well. More than 200 federal officials and agencies posted support for Small Business Saturday on Facebook and Twitter. President Barack Obama was among those who shopped small, visiting two businesses with his daughters this past Small Business Saturday."
For those of you who own a small business, here's a great article about selling on Small Business Saturday from American Express (sponsor of Small Business Saturday)